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Justin Kerby

When Less Is More

August 16, 2019 by Justin Kerby

npr tiny desk lizzo

When most people think of concerts, they think of high production value, tons of screaming fans, lights, and special effects.

NPR’s Tiny Desk Concerts flip the script. They’re performed in an intimate setting with no frills and a limited amount of space for instruments. You really get to see who the performers are at the Tiny Desk – personalities shine through in such a small setting. The music really has to stand out for itself.

It’s got me thinking about limits. Sometimes, limiting your choices or options is key for creativity. Give yourself a hard deadline for a task and you’ll find that your creativity shines. The same can be true for limiting the tools available to you. The paradox of choice states that too much choice leads to paralysis. If you’re in a creativity bind, try fewer options – not more.

Here’s a recent Tiny Desk Concert from Lizzo that I loved. Subscribe to the NPR Music YouTube channel to see future performances.

Filed Under: Creativity

Tweets in Business History

August 14, 2019 by Justin Kerby

famous tweets in business history

A running list of the most historic business tweets. Some of these are inspiring, some embarrassing, but all are a part of Internet history. Check the dates on them.

Jack Dorsey (Twitter)

just setting up my twttr

— jack (@jack) March 21, 2006

Ryan Hoover (Product Hunt)

Just announced a new experiment: Product Hunt http://t.co/wM3F7rF0Xr

cc @choosenick, @jongold, @stef

— Ryan Hoover (@rrhoover) November 6, 2013

Travis Kalanick (Uber)

Looking 4 entrepreneurial product mgr/biz-dev killer 4 a location based service.. pre-launch, BIG equity, big peeps involved–ANY TIPS??

— travis kalanick (@travisk) January 6, 2010

Brian Acton (WhatsApp)

https://twitter.com/brianacton/status/3109544383

Elon Musk (Tesla, SpaceX)

Am considering taking Tesla private at $420. Funding secured.

— Elon Musk (@elonmusk) August 7, 2018

Warren Buffet (Berkshire Hathaway)

Warren is in the house.

— Warren Buffett (@WarrenBuffett) May 2, 2013

Ja Rule, (Fyre Festival)

I too was hustled, scammed, bamboozled, hood winked, lead astray!!!

— Ja Rule (@jarule) January 20, 2019

Filed Under: Misc.

My 5 Favorite Classic Novels

June 1, 2019 by Justin Kerby

5 best classic novels

I mostly read non-fiction, but I try to slip a classic novel into my reading routine every few books. I probably read five books that I’d define as classic fiction every year. These are the five that I’ve enjoyed the most so far, and a few favorite quotes from each book. My absolute favorites are bolded.

1. The Alchemist by Paulo Coelho

“The fear of suffering is worse than the fear itself…no heart has ever suffered when it goes in search of its dreams.”

“When you want something, all the universe conspires in helping you achieve it.”

“The secret of life, though, is to fall seven times and to get up eight.”

“At a certain point in our lives, we lose control of what’s happening to us, and our lives become controlled by fate. That’s the world’s greatest lie.”

2. The Old Man and the Sea by Ernest Hemingway

“Man is not made for defeat. A man can be destroyed but not defeated.”

“Every day is a new day. It is better to be lucky. But I would rather be exact. Then when luck comes you are ready.”

3. Fahrenheit 451 by Ray Bradbury

“A book is a loaded gun in the house next door. Burn it. Take the shot from the weapon.”

“Cram them full of noncombustible data, chock them so damned full of ‘facts’ they feel stuffed, but absolutely ‘brilliant’ with information. Then they’ll feel they’re thinking, they’ll get a sense of motion without moving. And they’ll be happy, because facts of that sort don’t change. Don’t give them any slippery stuff like philosophy or sociology to tie things up with. That way lies melancholy.”

“‘Stuff your eyes with wonder,’ he said, ‘live as if you’d drop dead in ten seconds. See the world. It’s more fantastic than any dream made or paid for in factories. Ask no guarantees, ask for no security, there never was such an animal. And if there were, it would be related to the great sloth which hangs upside down in a tree all day every day, sleeping its life away. To hell with that,’ he said, ‘shake the tree and knock the great sloth down on his ass.’” 

4. The Grapes of Wrath by John Steinbeck

“Up ahead they’s a thousan’ lives we might live, but when it comes it’ll on’y be one.”

5. Siddhartha by Herman Hesse

“I have always believed, and I still believe, that whatever good or bad fortune may come our way we can always give it meaning and transform it into something of value.” 

Filed Under: Books

The Pencil

June 1, 2019 by Justin Kerby

the pencil story

Paulo Coelho is a master storyteller. The Alchemist is in my top five favorite books of all time. I recently came across The Story of the Pencil from his compilation of short stories in Like a Flowing River. I thought I’d share it here. He provides so much depth with such few words.

The Story of the Pencil

A boy was watching his grandmother write a letter. At one point he asked:

‘Are you writing a story about what we’ve done? Is it a story about me?’

His grandmother stopped writing her letter and said to her grandson:

‘I am writing about you, actually, but more important than the words is the pencil I’m using. I hope you will be like this pencil when you grow up.’

Intrigued, the boy looked at the pencil. It didn’t seem very special.
‘But it’s just like any other pencil I’ve ever seen!’

‘That depends on how you look at things. It has five qualities which, if you manage to hang on them, will make you a person who is always at peace with the world.’

‘First quality: you are capable of great things, but you must never forget that there is a hand guiding your steps. We call that hand God, and He always guides us according to His will.’

‘Second quality: now and then, I have to stop writing and use a sharpener. That makes the pencil suffer a little, but afterwards, he’s much sharper. So you, too, must learn to bear certain pains and sorrows, because they will make you a better person.’

‘Third quality: the pencil always allows us to use an eraser to rub out any mistakes. This means that correcting something we did is not necessarily a bad thing; it helps to keep us on the road to justice.’

‘Fourth quality: what really matters in a pencil is not its wooden exterior, but the graphite inside. So always pay attention to what is happening inside you.’

‘Finally, the pencil’s fifth quality: it always leaves a mark. in just the same way, you should know that everything you do in life will leave a mark, so try to be conscious of that in your every action’.

Filed Under: Books

Rules for Creatives

April 13, 2019 by Justin Kerby

Werner Herzog is one of my favorite creatives. If you’re not familiar with his work, be sure to check him out. Grizzly Man is probably my all-time favorite documentary. Into The Abyss is another must see.

He recently talked about his 24 rules for creatives, and my brother and I decided to do some design work and make it into a print. Here’s what we came up with. I’ll write the rules below since they’re hard to read from the image.

24 Rules for Creatives

  1. Always take the initiative
  2. There is nothing wrong with spending a night in jail if it means getting the shot you need
  3. Send out all your dogs and one might return with prey
  4. Never wallow in your troubles; despair must be kept private and brief
  5. Learn to live with your mistakes
  6. Expand your knowledge and understanding of music and literature, old and modern
  7. That roll of unexposed celluloid you have in your hand might be the last in existence, so do something impressive with it
  8. There is never an excuse not to finish a film
  9. Carry bolt cutters everywhere
  10. Thwart institutional cowardice
  11. Ask for forgiveness, not permission
  12. Take your fate into your own hands
  13. Learn to read the inner essence of a landscape
  14. Ignite the fire within and explore unknown territory
  15. Walk straight ahead, never detour
  16. Maneuver and mislead, but always deliver
  17. Don’t be fearful of rejection
  18. Develop your own voice
  19. Day one is the point of no return
  20. A badge of honor is to fail a film theory class
  21. Chance is the lifeblood of cinema
  22. Guerrilla tactics are best
  23. Take revenge if need be
  24. Get used to the bear behind you

-Werner Herzog-

Filed Under: Creativity, Think Better

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